How many days do your suffer with your hair?
Unruly hair can leave us dreading the day ahead, and what’s worse is that new research has found that we spend 20 years of our lives suffering with a bad hair day.
The study also found that when women want to ooze self-confidence, be seductive and take on the world, it’s not the designer outfit, the killer heels or the freshly made-up face that carries them forward, it’s their locks that do the trick.
The hair study conducted by Travelodge surveyed 2,000 women to investigate how their hair affects their mood when they get up in the morning. Key findings revealed that eight out of ten females believe their glory, self-worth and beauty lies in their hair.
However, on average women wake up with unruly hair at least three times every week. This means the average British female will endure 7,332 bad hair days in a lifetime – the equivalent of 20 years of her life - suffering from bad hair.
For the average British woman, having a dodgy hairdo results in them feeling moody and depressed for at least four hours and 26 minutes during the day and more importantly dramatically reduces their confidence.
Shakila Ahmed, Travelodge spokeswoman said: “Our research has revealed how incredible the impact of a woman’s hair has upon their mood when they get out bed every morning. Women feel like entirely different individuals when their hair does not behave. Having unmanageable tresses can make a woman feel tired, grumpy and less confident. In contrast a great hair day will make a woman feel sexy, confident and ready to take on the world.”
The study also revealed British women take their beauty cues from celebrities and a third of the UK female population currently favours big hair with bouncy curls such as the style donned by Cheryl Cole, Holly Willoughby, Kelly Brook, Kate Middleton and Kim Kardashian.
Listed below are the top 10 most wanted celebrity hairstyles for 2013:
- Cheryl Cole
- Holly Willoughby
- Kelly Brook
- Kate Middleton
- Michelle Keegan
- Jennifer Aniston
- Kim Kardashian
- Kimberley Walsh
- Anna Hathaway
- Frankie Sandford
Kate Wingrove, Director at Trevor Sorbie London and Brighton salons said: “Copying celebrity hairstyles is all the rage at the moment as it’s an inexpensive way of looking and feeling like an A-list star. This season’s hot hair trend is big glamorous sexy hair as supported by popstar Cheryl Cole. This hairstyle suits all ages, face shapes and even various hair lengths with the aid of hair extensions.”
Having an immaculate blow dry is such a necessity for women in today’s fashion conscious world that a fifth of females religiously visit a hair salon on a weekly basis to boost their confidence by getting their hair professionally blow dried. This trip on average leaves a dent of £33.29 in their purses each week. Collectively, this equates to a whopping £118 million running through the nation’s hair salons tills every year.