1 month ago 21st Jul 11:05
Well it seems that everyone's favourite pop punksters are back with a new marketing strategy. Mc Fly, compromising of Tom Fletcher (lead vocals/guitar), Danny Jones (lead vocals/guitar), Harry Judd (drums) and Dougie Poynter (bass guitar) are giving away new album 'Radio:ACTIVE' for free with the Mail On Sunday coincidentally with the announcement of a forthcoming arena tour. A band with their finger on the pulse, or a shameless cash-in?
Just a few short months ago Radiohead turned the music industry upside-down with their honesty-box release of In Rainbows. It was a brave move indeed. But with the truckload of free publicity, asking fans to pay what they like actually turned out to be a shrewd move.
Unfortunately in this instance it seems a contrived choice to release their 'stadium' album with the torrid Daily Mail. A publication with little interest in independent record labels (Mc Fly recently created their own Super Records) or seemingly with the band themselves before now.
But as for the music?
Mc Fly, forever filed under the guilty pleasure title have created some of the best pop songs of the last few years. 'Radio:ACTIVE' is all about finding that critical acclaim that has so far alluded them. For further proof see the lead single's, Green Day-lite, couplet "So don't pretend you hate us when we sing our songs/'Cause we all look the same in the dark". It's loud and punchy sure but you can almost hear the last roll of their creative dice.
One For The Radio? Possibly. One eye on America? Most Definitely.
Album opener 'Do Ya' is at best a weak version of 'That Girl', whilst 'Smile' is a Beach Boys pastiche that won't suffer repeated listens well. Ditto for the achingly pedestrian 'Falling In Love', thus far its all about as radioactive as tap water.
Your Comments:
by Sasha - 11:28:43 30th Jul 2008
Oh, please. It's McFly with no space. Shows how much you know about the band in general.
by barnaby - 08:00:46 29th Jul 2008
You have obviously not listened to the album and are perpetuating the usual garbage that the so called press come up with. This album is by far the be... READ MORE
by Catherine - 23:26:21 21st Jul 2008
Achingly Pedestrian! a truer word never was spoken, i love it almost as much as i love you mate!
by Julian - 20:16:24 21st Jul 2008
I think the way you describe the band itself is very far from the truth, and I think this is by far the most original album so far.. as for the tracks... READ MORE
by Stephan - 14:00:32 21st Jul 2008
sorry for the spelling mistake "amble"= "album"
by Stephan - 13:56:27 21st Jul 2008
I agree with you about Smile, but Do Ya and Falling in Love, I don't. I saw Do Ya first off more like All About You and I think It serves well for the... READ MORE