3 months ago 16th Jan 11:17
15 January 2008, London: Decisions about holidays, home furnishings and cars have always been tricky for British families, but, to complicate matters further, another factor is increasingly being taken into consideration: the needs of the family pet.
According to a new study by Petplan, the UK’s leading pet insurer, British pet owners are basing major decisions about their lives and relationships on what they think will be most suitable for their animals. Many would even go so far as to include their pets in pre-nuptial agreements.
Holiday plans were the number one area in which pets had influence. Petplan’s researchers found that 68% of dog owners and 47% of cat owners said that this was the most important area in which to take their pet into consideration.
Next came choice of home furnishings and floors: 50% of dog owners and 34% of cat owners said that their pet was a major influence on their purchasing decisions.
Dog owners then said choice of car was the third most important (48%) followed by garden (47%) and house (25%).
Cat owners had slightly different priorities with 18% ranking gardens as the third most important factor and choice of house fourth (33%).
More cat owners said their pet had a say in their choice of partner: 9% said their animal had a stake in their romances compared to 6% of dog owners.
More about Not Sure Which Sofa To Buy? British families let there pets decide on page 2
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